Slice Your Ecommerce Site into Cake Wedges For AI
It’s the dawn of AI and that’s here to stay for eCommerce. “One Size Fits All Split Test Just Does Not Cut It Anymore” What this means for us marketers is that the one size fits all split test just...
View ArticleMy New Book On Google Shopping Is Out
I am happy to announce that my book is now published on Google Shopping. Here it is on Amazon.co.uk And here on Amazon.com This is a real specialist book on Google Shopping and is a good tool...
View ArticleBuilding an eCommerce brand webinar with UK Fast
So what have we been up to? It’s been a busy few days at Smartebusiness and we have been out and about at a few events. It’s really good for us to go to events and speak to the retailers there because...
View ArticleThe Best KPI’s To Monitor on your eCommerce Site
Ecommerce is a numbers game. But, this can very easily turn things into a minefield of focusing on a number because it’s down, without realising it’s not a number that will have an impact and your...
View ArticleHow To Do PPC Right
How we do PPC right here in Manchester – Our 5 step PPC process Speaking with Managing Directors and Marketing Managers on a regular basis lead us to realise that there was still a lack of...
View ArticleInstagram’s exciting change to IGTV
Instagram released some news yesterday that caused an exciting flurry in the office! IGTV is now in the feed! Up until now video has been used mainly to engage with an existing audience (through...
View ArticleThe Importance of Regular Ecommerce Site Audit for Growth
Regularly auditing your eCommerce site is absolutely essential in order to continue growing your business. Typically there are periods of hyperactivity during an ecommerce sites lifecycle. Often the...
View ArticleWhy Strategy Is Key For eCommerce Businesses
For the past few months we’ve been at a number of eCommerce events and we’ve been surprised at how many retailers are speaking to us about their strategy. Strategy is something that we all feel we do...
View ArticleJon Hudghton – Our New Ecommerce Director
Smartebusiness are extremely excited to announce their latest hire Jon Hudghton as their Ecommerce Director. With an exciting background working in online businesses to drive their eCommerce growth,...
View ArticleSmartebusiness Have Grown The Team!
eCommerce was always going to be a huge focus for those needing to digitise, and we had a lot of people turn to us in 2020/2021. Luckily, we’re in an industry where COVID has actually fuelled our...
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