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Slice Your Ecommerce Site into Cake Wedges For AI

It’s the dawn of AI and that’s here to stay for eCommerce. “One Size Fits All Split Test Just Does Not Cut It Anymore” What this means for us marketers is that the one size fits all split test just...

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My New Book On Google Shopping Is Out

I am happy to announce that my book is now published on Google Shopping. Here it is on Amazon.co.uk And here on Amazon.com This is a real specialist book on Google Shopping and is a good tool...

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Building an eCommerce brand webinar with UK Fast

So what have we been up to? It’s been a busy few days at Smartebusiness and we have been out and about at a few events. It’s really good for us to go to events and speak to the retailers there because...

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The Best KPI’s To Monitor on your eCommerce Site

Ecommerce is a numbers game. But, this can very easily turn things into a minefield of focusing on a number because it’s down, without realising it’s not a number that will have an impact and your...

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How To Do PPC Right

How we do PPC right here in Manchester – Our 5 step PPC process Speaking with Managing Directors and Marketing Managers on a regular basis lead us to realise that there was still a lack of...

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Instagram’s exciting change to IGTV

Instagram released some news yesterday that caused an exciting flurry in the office! IGTV is now in the feed! Up until now video has been used mainly to engage with an existing audience (through...

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The Importance of Regular Ecommerce Site Audit for Growth

Regularly auditing your eCommerce site is absolutely essential in order to continue growing your business. Typically there are periods of hyperactivity during an ecommerce sites lifecycle.  Often the...

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Why Strategy Is Key For eCommerce Businesses

For the past few months we’ve been at a number of eCommerce events and we’ve been surprised at how many retailers are speaking to us about their strategy. Strategy is something that we all feel we do...

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Jon Hudghton – Our New Ecommerce Director

Smartebusiness are extremely excited to announce their latest hire Jon Hudghton as their Ecommerce Director. With an exciting background working in online businesses to drive their eCommerce growth,...

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Smartebusiness Have Grown The Team!

eCommerce was always going to be a huge focus for those needing to digitise, and we had a lot of people turn to us in 2020/2021. Luckily, we’re in an industry where COVID has actually fuelled our...

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